A Presumptuous Vintage

Encouraging the idea that Star Trek: Into Darkness is driving fans to drink, a California vintner hitched a ride on the movie’s publicity at the same time Canadians were jumping on the beer wagon.

Viansa Winery of Sonoma is offering a limited 1,701 cases of Star Trek wine, the bottles featuring labels based on the posters of Juan Ortiz for a trio of episodes, “The City on the Edge of Forever,” “The Trouble with Tribbles” and “Mirror, Mirror.”

Not that any collector would ever open them, but inside the bottles is a blend of Merlot, Sangiovese, Cabernet Franc, Dolcetto, Tinta Cao, and Tempranillo wines which is promised to be “full of depth and character.”

The wine can be pre-ordered from Vinport.com/startrek.

"City on the Edge of Forever"

“City on the Edge of Forever”

"Mirror, Mirror"

“Mirror, Mirror”

"The Trouble With Tribbles"

“The Trouble With Tribbles”

[Thanks to John King Tarpinian for the story.]


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4 thoughts on “A Presumptuous Vintage

  1. I’d drink it if it were sold at a discount … otherwise, there are 10,000 other brands just as good or better. Adding a picture of Spock on the label doesn’t improve the wine one bit. On the other hand, who can deny that Three Stooges beer is better because of the picture of Curly, Larry and Moe on the label, and that it says, “We ALL put the yeast in” on the bottle cap?

  2. Harlan Ellison says he doesn’t drink. He will want a percentage.One of his numberous lawsuits involving Star Trek was over the characters he created that have been reused and marketed over the years.

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