Rick Riordan, author of YA series like Percy Jackson & the Olympians and The Kane Chronicles, announced he is matching donations to Rosarium Publishing’s Indiegogo fundraising appeal. He has challenged his readers to Support a Great Publisher Who Values Diversity. Riordan will match all donations up to $10,000.

Okay, folks. I have now read two great books from Rosarium, a small press that is trying to bring quality diverse voices into the world of publishing, which as we all know is very, very white. I have been REALLY impressed with both works — the short story collection The Assimilated Cuban’s Guide to Quantum Santeria and the graphic novel DayBlack.

This is the kind of business we need to support, in the same way we support independent bookstores, if we value a world of reading that is not boring and monolithic but fully representative of all the amazing life experiences in the world.

One way I can do that personally is to read and review and celebrate the books publishers like Rosarium produce. But Rosarium is also holding a fundraiser to expand their list and keep their books coming. I am donating and I challenge you to join me.

We have only a few days left for Rosarium to meet their goal. From today, Monday, through the rest of their fundraiser, I will match all donations up to a total of $10,000. Make your money go twice as far and support excellent diverse publishing of science fiction, fantasy, graphic novels and more. Please join me at whatever level you are able, and let Rosarium know we support what they are doing!

The appeal has received pledges for $20,538 towards its $40,000 goal with 2 days remaining.