The Iron Giant Premiere: 1999

By Cat Eldridge: Twenty two years ago this weekend, on August 6, The Iron Giant premiered. Directed by Brad Bird who would later be responsible for the Incredibles franchise and two Mission: Impossible films as well, it was produced by Allison Abbate and Des McAnuff.  Bird wrote the story off The Iron Man: A Children’s Story in Five Nights, a SF novel by Ted Hughes. It had a most amazing voice cast of Jennifer Aniston, Harry Connick Jr., Vin Diesel, James Gammon, Cloris Leachman, John Mahoney, Eli Marienthal, Christopher McDonald and M. Emmet Walsh.

Yes, critical reception for it was wonderful. Roger Ebert compared it to the work of acclaimed Japanese artiste Hayao Miyazaki, and nary a negative comment was to found outside of the Washington Post whose reviewer — rather oddly — thought that it had “the annoyance of incredible smugness.” Huh?  Alas, the box office didn’t follow the lead of the majority of critics — it grossed a little over thirty million against its fifty million dollar budget not counting advertising.  

Lorenzo di Bonaventura, president of Warner Bros. at the time, explained, “People always say to me, ‘Why don’t you make smarter family movies?’ The lesson is, Every time you do, you get slaughtered.” But let it be noted audience reviewers at Rotten Tomatoes do like smart films as it has a rather stellar ninety percent rating. So there. 

If you venture into the toy market, there are some rather cool Iron Giants to be had at prices ranging from almost reasonable to, well, not so reasonable. Here’s one of them here.