Remembering Gene London, the Beloved “Pied Piper” of Children’s Television in Philadelphia

Steve Vertlieb and Gene London.

By Steve Vertlieb: Remembering Gene London on what would have been his 92nd Birthday on June 9th…

Gene London was one of the most beloved children’s television hosts in Philadelphia broadcast history. Gene hosted Cartoon Corners, and The Gene London Show on WCAU TV, the owned and operated CBS affiliate for decades here in the City of Brotherly Love.

Born Eugene Norman Yulish on June 9, 1931, this sweet, gentle soul became an integral part of Philadelphia broadcast history, and a pioneer of children’s television, enriching young, impressionable lives and minds with his soft, endearing manner and tender persona. He was, perhaps, as cherished a television personality locally as Mister Rogers was nationally. Gene, however, was ours. He belonged to Philadelphia, and we adored him. Generations of children grew up in the light of his subtle wisdom and infinite compassion.

Early in 1981, Gene produced and hosted a four-week series at the prestigious Philadelphia Art Museum on The Parkway, exploring filmdom’s rich cultural history. Titled “Hollywood Screen Fantasies,” the series entertained a live audience on four successive Sunday mornings, and presented such Hollywood luminaries as Margaret Hamilton (the Wicked Witch from The Wizard of Oz), and acclaimed puppeteer Bill Baird who operated Julie Andrews’ marionettes in The Sound of Music.

Steve and Gene.

One of Gene’s guests during that cherished series was myself. Gene invited me to appear with him in front of a live audience to discuss the making and production of the original King Kong. We appeared on stage together for an hour discussing the ins and outs of the classic 1933 fantasy classic, and the experience remains one of the happiest memories of my seventy-seven years.

Gene and I remained in touch, ever friends, for nearly forty years. He would periodically invite me to join him for some new live appearance or project. I last saw Gene at The Philadelphia Flower Show several years ago when he graced the halls of the large convention center with his gracious affection and remembrances.

Steve Verlieb, Gene London, and Shelly Bear.

Children of all ages stood in line for hours to say hello to the little boy who had helped to shape their hearts … for Gene was, in truth, a little boy himself. He could relate to his many thousands of children because he was, in his heart, a gentle innocent, a loving, inspired child. Gene never entirely grew up and it is for this reason that we were so blessed by his goodness.

Rest Well, Sweet Prince. You shall remain forever vital, alive, and beloved by all those whose lives you so wonderfully touched and enriched. Wishing you a joyous, loving, and wondrous Happy Birthday in your land of eternal dreams, and ethereal Cartoon Corners.


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3 thoughts on “Remembering Gene London, the Beloved “Pied Piper” of Children’s Television in Philadelphia

  1. For some reason my mom didn’t like us watching Gene London’s show. Never understood why; he was a lot calmer than Bozo or some of the others.
    Maybe it was just that he was on a bit later and we’d have been watching TV for a couple hours already 🙂

  2. I only got to live a year in Philadelphia, but it was an important year in my life. Philly was my ‘first great city away from home.’ I loved it!

    Last year my wife was invited to be a guest at an event in Philadelphia, and she surprised her hosts by knowing more about the city than they did, and by expressing that she really did like it a lot more than she liked New York.

    I still hold that most of the art you think is in New York is actually in Philadelphia, and I still miss the hoagies sold by trucks traveling the streets the way ice cream trucks had once traveled the streets when I was a kid. I have only had one decent hoagie since I left Philly.

    I wonder if the nightingales still sing in the sycamores when the fountain in front of the Cathedral of Peter and Paul gets shut off?

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